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The Financial Brand: What Relationship Banking Should Look Like in 2022

Written by James Robert Lay | December 9, 2021

Handling more and more transactions on an app makes banking impersonal. Yet easy-to-use technology is now a customer expectation. Banks and credit unions that rethink their ideas of partnering with fintechs, while also maintaining the human touch that all businesses still need, will find a new vitality in relationships.

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