Stop Losing Loans and Deposits with Digital Growth Institute

Marketing Leaders

Prove the value of marketing with a strategy that elevates your brand so you level up loan and deposit growth.

Sales Leaders

Unlock your expertise to offer prospects more than just commoditized great rates and service.

Leadership Teams

Learn a common language that aligns your marketing and sales team around a unified growth strategy.

Elevate Your Brand's Digital Positioning

Convert Even More Qualified Digital Leads

Level Up Your Loan and Deposit Growth

Increase Your Team's Confidence

“DGI has been a wonderful resource for On Tap Credit Union. They exceeded expectations. I knew DGI would be a great resource to help guide on how to generate leads and mitigate digital roadblocks. What I didn't know is that they would help drive a full cultural philosophy, greater brand purpose, process management, and a robust network of solutions.”

Janelle Herrera

On Tap Credit Union

“What a great company! Their program helped me and my co-workers shatter mindsets that weren't supporting our business or our clients. I'm so grateful for James Robert and Audrey! Their level of knowledge is top notch and they are always leveling up for themselves and the betterment of us all!"

Tiffani Davis

Centier Bank

“James Robert and the team at DGI are the best of the best. They emphasize understanding the minds of the consumer and employee alike. I cannot recommend this team enough. If you want to grow yourself, your team, and your business… look no further than DGI. The key insights on industry trends and feedback on how consumers feel about your brand are invaluable..”

Jonathan Clay

OnPath Credit Union

“This was an eye-opening, fun, and informative experience. Starting this program, I did not think I would learn as much as I did. I know my team would say the same. James Robert and Audrey surely did not disappoint. This program gave us a new perspective on how to help and transform the lives of people that we help in the communities that we serve financially."

Yanna Coleman

Skyla Credit Union

“James Robert and DGI have really helped us better articulate and plan our goals and strategies for our future!"

Chrisanne Christ

Centier Bank

“Great experience attending the Digital Growth Institute. Very interactive with wonderful practical examples that can be easily applied."

Karen Murphy

Kindred Credit Union

“By far one of the best companies I have worked with. I've sat in on multiple strategy sessions with James Robert and the insights he provides are so valuable to our financial institution. His team is reliable and very knowledgeable in digital strategy.”

Lyndsey Delatte

OnPath Credit Union

2002

Year DGI was founded in Houston, TX

1,300+

Facilitated Website Secret Shopping Studies

400+

Digital Growth Community Members

Top 5%

Global ranking of Banking on Digital Growth Podcast

Villian

We believe self-limiting beliefs create a poverty of mind, which causes people to become trapped by financial stress and anxiety. This negative cycle takes a toll on people’s health, relationships, and overall well-being.

Mission

We help financial brands stop losing loans and deposits by uncovering their biggest marketing and sales blind spots. This allows them to confidently level up their loan and deposit growth within weeks, not months.

Vision

By 2030 we will teach 1,000 financial brands how to integrate the Banking on Digital Growth framework. As a result, they have the confidence and commitment to level up the lives of 100,000 growth-minded entrepreneurs in the communities they serve and make an even bigger impact together.

Purpose

Working together, we will guide one billion people beyond financial stress and anxiety so they create an even better future for themselves. As a result, we will create an even better future for ourselves, our families, and our communities. We call our Purpose: 1BXBTR.

Be the Light

Remember who's on your TEAM as you offer others help and hope through your thoughts, words, and actions.

Be the BEST

Look for and be open to opportunities to be Better > Efficient > Scalable > Teachable

Make Your Bed

Get quick wins to create momentum. Remember, the small things matter most.

Readers are Leaders

The team that continues to learn together continues to grow together.

Be Coachable

Don't take things personally as you defeat your demons and self-limiting beliefs.

Do the Right Thing

Tell the truth. Be disciplined. Hold yourself and others accountable.

Health is Wealth

Balance brings joy and happiness: Spiritual > Physical > Mental > Relational > Financial

Memento Mori

Remember you must die. Master your mind so you can master your body. Make the most of the present moment.

James Robert Lay

Founder and CEO

James Robert Lay is one of the world’s leading digital marketing authors, speakers, and advisors for growth-minded brands. As a digital anthropologist, James Robert has studied the intersection of marketing, sales, technology, and human behavior for over twenty years.

He has written two number-one best-selling books, Banking on Digital Growth and Banking on Change, and he hosts the Banking on Digital Growth podcast, which is ranked among the top five percent of all podcasts in the world.

Connect with James Robert on LinkedIn

Audrey Cannata

Operations Lead

Audrey Cannata is the Operation Lead at the Digital Growth Institute where she builds, optimizes and oversees the organization's systems and processes to ensure they are aligned with their purpose of empowering financial brands to guide one billion people beyond financial stress to create an even bigger, better, and brighter future.

Audrey is also a certified Kolbe consultant where she helps individuals and teams discover and leverage their innate strengths.

Connect With Audrey on LinkedIn

About Digital Growth Institute

We Help Financial Brands Uncover and Eliminate Customer Journey Blind Spots So They Stop Losing Loans and Deposits

DGI guides marketing, sales, and leadership teams through the Banking on Digital Growth Program to increase their loan and deposit growth.