Purpose

Digital Growth: It’s About Serving People and Working with Purpose

“Digital growth is not a journey that you travel alone. It's one that you travel with a team.” -...

Purpose

Competing with the Big Banks: Content Marketing

Marketing budgets are getting cut left and right in 2021, thanks to financial constraints...

Purpose

The Opportunity for Growth and Innovation? It’s Here and Now

“When disruption happens, great change and innovation happen even more quickly.” - Mina...

Purpose

Powering Your Brand: Building and Implementing Your Purpose Internally

Much can be said about the impact of building a financial brand with purpose. It reminds us that...

Purpose

In The Financial Industry, One Little Word Can Make All the Difference

I recently shared this thought on LinkedIn, and it’s stuck with me ever since: 

 "Remember the...

Purpose

Your Purpose: Building a Human-Centered, Unstoppable Future

Are you building your financial brand purpose?

There’s a major difference between banking on...

Purpose

How to Position Your Financial Brand Beyond Commoditization

When thinking about change and getting others on board with the change, one of the best ways to...

Purpose

The Commoditization Trap and How Your Financial Institution Can Escape It

Financial brands are leading people through this post-COVID world.

They are the shining light...

Purpose

Financial Institutions: Facing the Digital Future With Courage and Confidence

Brett King, founder of the neobank Moven, joined James Robert Lay on the Banking on Digital...

Purpose

How Financial Brands can Build Relationships with Local Businesses in a Digital World

“We have less than a week to catch up with money we lost during the pandemic. We applied for...

Purpose

Bridging the Bank-Consumer Trust Gap and Generating Profits with Purpose and Empathy

Spend five minutes studying the financial industry and you’ll spot it right away: there is a...