Audrey Cannata

Content and Community Specialist
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Recent Posts


Commit with Confidence—Even in Unchartered Waters

The exponential growth journey to the Territory of Transformation can be long—and at times,...


Climbing the Mountain of Exponential Growth: Ascending the Apex of Awareness

7:30 am. First period. Sixth grade. 

I walked down the hall of Bonnette Junior High School, viola...


Exponential Growth Requires You to CARE

Chances are, you remember exactly where you were when you realized that the COVID-19 pandemic was,...


Exploring How Customer Lifetime Value Shapes Financial Brands

Have you ever stopped to consider how much a single customer is worth to your bank, credit union,...


Empathy and Culture in Finance: Fostering Growth and Connection

Empathy, recognized as the capacity to comprehend and empathize with others' emotions, plays a...


Navigating the Age of AI: The Human Element in Digital Transformation

In the rapidly evolving age of AI, financial brands face significant challenges as research...


Empowering SMBs: The Crucial Contribution of Local Financial Institutions

Small and medium-sized businesses (SMBs) play a crucial role in the development of communities. In...


Empowering Heroes: A Banking Haven for the Military Community

James Robert Lay illustrates the quintessential hero's journey, where every hero requires a guide....


Building Trust and Providing Guidance: How Financial Brands Can Light the Way in Challenging Times

"I'm a big believer in purpose driven organizations who are really clear on what it is they're...


Creating an Exceptional Customer Experience in the Digital World

In the Age of AI, where competition is fierce and customer expectations are higher than ever,...


The Power of Culture: Influencing Consumer Behavior and Building Meaningful Connections

Culture: It’s a term that's tossed around in boardrooms, casual conversations, and now, even in...