Podcast

The Accidental Leader Podcast: Making Tough Decisions for Life Balance as a Leader

Fear of change is a part of being an accidental leader. And if we're not faced with change and...

Video

FinovateFall: James Robert Lay Keynote Session

Check out James Robert Lay's keynote session at FinovateFall: a conference showcase cutting-edge...

Article

The Financial Brand: How Emotion Drives Customer Loyalty in Banking

No longer driven solely by products and rates, bank loyalty is increasingly tied to the emotional...

Podcast

The Art of Allowance: Grow Kids’ Wealth with Non-Monetary Deposits

James Robert Lay joined The Art of Allowance Podcast with John Lanza of The Art of Allowance...

Article

The Financial Brand: Top Marketing Challenges for 2023 and How to Overcome Them

Experts foresee four major trends facing financial institution marketers in 2023: budget...

Article

Total Expert: Accelerate Customer Conference Spotlights Industry Best Practices to Address Shifting Market Conditions

Total Expert, the customer engagement platform purpose-built for modern financial institutions...

Article

The Financial Brand: How Banks Can Improve Digital Marketing by Using Their Own Data

New policies from Apple, Google and others are cutting the flow of third-party data banks and...

Article

The Financial Brand: 5 Ways Bank Marketers Can Simplify Strategy and Kill Complexity

Financial marketing has become mind-numbingly complex as data and technology innovations show no...

Article

The Financial Brand: 4 Ways Banks Can Use Google Alerts & Social Monitoring to Drive Growth

The endless flow of information on social media, blog posts and news sites provides invaluable...

Article

The Financial Brand: 4 Essentials for a Successful Digital Niche Banking Strategy

In stark contrast to the traditional approach to banking — geographic market focus and...

Podcast

Total Expert: How Financial Institutions Can Tackle Three Critical Innovation Roadblocks

James Robert Lay joined Joe Welu on Expert Insights for an exciting conversation on the barriers...