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The Financial Brand: How Digital Growth Can Save Banks & Credit Unions from Extinction

There is no alternative to digital transformation for banks and credit unions, as the COVID-19...

Podcast

B2C: Ideas in the Wild: How James Robert Lay is Helping Financial Brands Embrace Digital Transformation

The financial industry is experiencing exponential change fueled by new technologies. Today’s...

Podcast

CU Broadcast: How to "Bank on Digital Growth"

Naturally, we asked James Robert why he wrote it, as well as providing key takeaways, goals he...

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Medium: Breaking Free from the Legacy Growth Models of Financial Brands

Brett King, the founder of neobank Moven, once wrote, “Banking is no longer somewhere you go but...

Article

Author Hour: Banking on Digital Growth

As James Robert Lay was writing his book, Banking on Digital Growth, it was clear to him that...

Article

Banking New England: What The Future Holds After COVID-19

The coronavirus pandemic has upended the banking business much more so than the 2008 financial...

Article

The Financial Brand: Coronavirus Communication: How Banks Can Take Email to Next Stage

The frenetic early days of the COVID-19 crisis made it necessary to break some financial...

Article

CUES: Create A Bigger, Better And Brighter Future For Your Members

Be a trusted money advisor who can be turned to for anxiety-reducing help.

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CUES: Grow Your Slice Of The Digital Pie

A successful marketing strategy means defining goals, using data wisely and giving members the...

Article

The Financial Brand: How Financial Marketers Must Prepare as Chrome Cookies Crumble

Within two years the third-party cookie will be dead, as Google's Chrome engineers devise...

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The Financial Brand: Is It Game Over for Community Financial Institutions?

Some experts predict the gradual demise of traditional community institutions, squeezed by...