Stop Doing Digital Marketing to Maximize Your Digital Growth Potential in 2020
by James Robert Lay on January 7, 2020
As digital continues to change the marketing and sales landscape at an exponential pace, particularly in regards to consumer behavior and competitive threats, there is an exponential increase in complexity associated with the rise of technology that has many of us working as if we are …
Credit Union Times: Credit Union Marketers to Focus on Values, Financial Wellness in 2020
by James Robert Lay on January 3, 2020
Americans are anxious and concerned that their core shared values – privacy, preserving the environment, safety, fairness, open-mindedness, independence, compassion and honesty – are being threatened because the state of the union is divided, according to one marketing firm. It is a p …