The Impact of One Bad Review: Strategies for Improving the Ratings System Experience

Brief Summary of Episode #106

How important is a good review for a business?

What about a negative one?

For every 1 negative review, it takes 40 positive reviews to undo the damage.

With this in mind, it’s essential to the success of a business to navigate these rating systems. But with so many different rating options, where should a business focus its attention?

James Robert Lay, host of the Banking of Digital Growth Podcast, discusses his take on best strategies for navigating rating systems.

Key Insights and Takeaways

• The Importance of a Good or Bad Review for the Success of a Business
• The Secret of Ratings Ratios 
• Whether to Focus Attention on Yelp or Google My Business & Strategies
• Setting Up an Engagement Strategy