
Brief Summary of Episode #106
How important is a good review for a business?
What about a negative one?
For every 1 negative review, it takes 40 positive reviews to undo the damage.
With this in mind, it’s essential to the success of a business to navigate these rating systems. But with so many different rating options, where should a business focus its attention?
James Robert Lay, host of the Banking of Digital Growth Podcast, discusses his take on best strategies for navigating rating systems.
Key Insights and Takeaways
- The Importance of a Good or Bad Review for the Success of a Business
- The Secret of Ratings Ratios
- Whether to Focus Attention on Yelp or Google My Business & Strategies
- Setting Up an Engagement Strategy