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Banking on Digital Growth Podcast

Level Up in the Age of AI: Five Key Trends in Marketing and Sales

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Brief Summary of Episode #352

It's no secret the digital landscape is evolving rapidly, and staying ahead is no longer a luxury—it's a necessity.

Customers demand seamless digital experiences, competitors are leveraging AI to gain an edge, and internal processes are crying out for automation.

Meanwhile, your sales and marketing strategies might feel stuck in a pre-2020 world, and your employees' financial wellness is an often overlooked aspect of your business' health.

That's why in today's episode of the Digital Leadership series, we're revealing five critical trends that every bank, credit union, or fintech must prioritize to confidently move forward on their journey of growth to guide their account holders to a bigger, better, and brighter future.

Key Insights and Takeaways

  • Using AI tools to enhance productivity and creativity. (5:57)
  • Optimizing digital channels and personal branding in finance. (12:49)
  • Financial wellness, social media, and employee support. (18:59)