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Banking on Digital Growth Podcast

Saying No to Grow: Strategic Decisions For Financial Brand Marketers

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Brief Summary of Episode #366

"No" is one of the most powerful words that can unlock future growth for you and for your team.

Saying "no" or even "not yet" might just be what you need to level up your loans and deposits at your bank, credit union, or fintech.

In this episode, part of the Real Solutions series, we're joined by Jill Sammons, Senior Vice President of Marketing, Wellbeing, and Wealth Advisory at BCU.

Together, we'll dive into how the strategic use of "no" can be a catalyst for growth in loans, deposits, and overall business success.

Join us as we uncover practical ways to say "no" with courage and confidence, transforming challenges into opportunities for growth.


Key Insights and Takeaways

  • Overcoming obstacles to growth in a legacy organization (1:27)
  • Employee experience, relationships, and technical agility (13:28)
  • Leadership and personal growth (20:47)