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Banking on Digital Growth Podcast

310. The 5 Pillars: Trust in the Digital Age

Brief Summary of Episode #310

Alexander asked us, “What's the best way for their credit union to build trust in a digital world where we can't make relationships like we used to in a physical world?”

In this episode of Banking On Digital Growth, we answer just that.

Similar to how this post is meant to communicate with you, all our content should have the same intent and purpose.

Communicating effectively leads to clarity. If you are able to express who you are, how you can help, and why you want to in the first place. You establish trust.

Respect and trust are two irrefutable elements to building a successful business, brand, or service in any industry.

If you want not just another list of consumers but a community of engaged loyal customers.

The change starts with you.

Whether you are just starting or you’ve had years in this digital landscape there has been no better time than now to try a new approach.

One that begins first and foremost with trust.

 

Key Insights and Takeaways

  • The difference between a customer experience and a relationship (0:47)
  • How communication has changed drastically and isn't done yet (2:10)
  • The 5 pillars of trust you should be building with your end user (5:16-14:09)

Notable Quotables to Share