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Three Ways to Help Guide Customers Through Their Post-COVID Financial Struggle
by James Robert Lay on May 18, 2020
Brief Summary of Episode #7
Your account holders are stressed in this emerging COVID-19 world.
What do you have in place to help them cope financially?
What are you doing to inspire hope in them and for people in the communities you serve?
Your account holders’ finances very well may be affected right now as they struggle to adapt to a post-COVID 19 world.
People are going to remember how you treat them during this time of their greatest need.
Help them along their financial journey with empathy and hope by implementing a few very practical key changes.
Episode 7 of Banking on Digital Growth explores these challenges and offers some easily implemented strategies to connect with your account holders along with people in the communities your financial brand serves.
Key Insights and Takeaways
- The stresses customers are under in a post-COVID world
- Adding a few simple items to your marketing plan can make a big impact
- Opportunities for your financial brand to help and inspire hope
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