Financial Literacy: All It Takes Are the Right Stories (with Arindam Nag)
by James Robert Lay on October 28, 2021
Brief Summary of Episode #137
Your Customers Are Human, So Serve Their Emotional Needs
by Audrey Cannata on October 27, 2021
“When you fulfill your promises, that builds trust, which builds affinity. People are more likely to stick with you and as you do that and continue to provide that, you create a more emotional connection.” -Eric Berg
Failure is Just Extreme Market Research (with Dan Sullivan)
by James Robert Lay on October 26, 2021
Brief Summary of Episode #136
Building Your Brand From the Boring Middle
by Audrey Cannata on October 22, 2021
“If you don't take care of the stuff you're doing to build a great product and you don't figure out a way to nurture, build, grow, get feedback, iterate, and tie all that together in the middle ... You're not going to win.” -Chris Snyder
Going All-In on the Future: Financial Literacy for Kids (with Scott Donnell)
by James Robert Lay on October 20, 2021
Brief Summary of Episode #135
Content Intel: Leveraging Value Prop to Improve Your Website’s Content
by James Robert Lay on October 20, 2021
We welcome James Robert Lay, Founder and CEO of Digital Growth Institute and the author of the best-selling book, Banking on Digital Growth, to talk about the importance of optimizing your website’s content to build trust among your customers in the FinServ and FinTech industries.
UAE Banks Federation: Stand Out Banking Webinar with James Robert Lay
by James Robert Lay on October 20, 2021
It is safe to say that 2020 was a year like no other. The Pandemic’s eruption and the economic ramifications will send tremors well through 2021 and beyond, and marketers should be ready to deal with them. Covid-19 has challenged all pre-existing rules and practices pertaining to cust …
Catalyst Corp: 2021 Economics and Payments Forum
by James Robert Lay on October 20, 2021
Technology transformed the consumer buying journey for financial products, but COVID-19 accelerated the transformation by increasing self-service banking when physical branches shut down. Does that mean self-service is the only way to go? Find out as James Robert presents the final se …
Your Digital Growth Marathon Starts with 12 Easy Steps
by James Robert Lay on October 19, 2021
Brief Summary of Episode #134
Legacy Infrastructure Is Holding Your Financial Brand Back (with Nathaniel Harley)
by James Robert Lay on October 12, 2021
Brief Summary of Episode #133