The Financial Brand: How Emotion Drives Customer Loyalty in Banking
by James Robert Lay on January 27, 2023
No longer driven solely by products and rates, bank loyalty is increasingly tied to the emotional connection that banks create between themselves and those they serve. To make the most of their relationships, financial institutions must demonstrate predictability and honesty, and spea …
The Art of Allowance: Grow Kids’ Wealth with Non-Monetary Deposits
by James Robert Lay on January 27, 2023
James Robert Lay joined The Art of Allowance Podcast with John Lanza of The Art of Allowance Project by Snigglezoo to discuss growing kids’ wealth with knowledge deposits.
Bridging IQ and EQ: Why Innovation Is Only As Good As Communication (with Greg Palmer)
by James Robert Lay on January 24, 2023
Brief Summary of Episode #266
Stop Banking on Mistakes: Ditching Banking Processes for Outcomes (with Matt Wallaert)
by James Robert Lay on January 23, 2023
Brief Summary of Episode #265
Help First, Sell Second: A Focus on Helping in Personal Branding (with Pattie Ehsaei)
by James Robert Lay on January 16, 2023
Brief Summary of Episode #264
Ditching “No, Because” for “Yes, And”: Staying Positive in Uncertain Times (with Eric Cook)
by James Robert Lay on January 11, 2023
Brief Summary of Episode #263
Painting Your Life’s Picture: The Death and Finances Conversation (with Emily Cisek)
by James Robert Lay on January 10, 2023
Brief Summary of Episode #262
Content is a Conversation: Digital Marketing for Financial Brands and Services (with Anna Wolf)
by James Robert Lay on January 9, 2023
Brief Summary of Episode #261
Optimize and Prioritize: Aligning Your Organization’s Digital Growth Initiatives (with Jennifer Poniatowski)
by James Robert Lay on January 3, 2023
Brief Summary of Episode #260
Co-Opting Community: Transforming the Indirect Lending Experience (with Joe Ehrhardt)
by James Robert Lay on January 2, 2023
Brief Summary of Episode #259